Heart Insight > RAJAR > Heart 106.2 Key Facts

	* New RAJAR specification introduced in Q2 2007. Please use caution when comparing data across this period
	Heart 106.2 is the most listened to commercial station in London
	Heart Breakfast with Jamie Theakston and Harriet Scott retains its number one market position in the London commercial marketplace

Topline RAJAR Figures

All Adults 15+				Change %
RAJAR Period	Q107	Q407	Q108	QoQ	YoY
Population (000s)	10,585	10,781	10,781
Reach (000s)	1,698	1,842	1,848	+0.3	+8.8
Reach (%)	16.0	17.1	17.1
Total Hours (000s)	11,591	13,408	12,855	-4.1	+10.9
Av. Hours	6.8	7.3	7.0
Market Share (%)	5.4	6.2	5.8

Core Audience (25-44)				Change %
RAJAR Period	Q107	Q407	Q108	QoQ	YoY
Population (000s)	4,259	4,359	4,358
Reach (000s)	920	984	962	-2.2	+4.6
Reach (%)	21.6	22.6	22.1
Total Hours (000s)	6,797	7,551	7,331	-2.9	+7.9
Av. Hours	7.4	7.7	7.6
Market Share (%)	8.9	9.5	8.9

Audience Profile